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China’s drinks sector suffers New Year hangover

February 3, 2015 3:29 pm - Posted by Jody in Drink

Jody may not be the world’s biggest fan of baijiu but our Editors track liquor and wine consumption in China very closely. The Middle Kingdom has become the new epicenter of wine consumption and a slow down here could have effect far and wide.Fortunately many new e-commerce channels are opening n China so we’re pretty excited t see what kind of pioneering online wine sales will come from the likes of Alibaba and more.

Although 2015 has so far started on a relatively positive note for China’s drinks industry with a slight increase in stock prices, the nation’s baijiu sector remains sluggish. A visitor inspects liquor products at a recent wine and spirits trade fair in Wuhan, capital of Hubei province. Apart from Moutai, which saw 2 percent growth in…

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